Seven technology trends defining the future of customer experience
Customer experience in 2020
Seven technology trends defining the future of customer experience
Explore the Chapters Below
Digital technologies have disrupted the customer’s traditionally linear path to purchase. Excellence in customer experience remains the best bet for businesses to influence their customers and navigate them through the complex maze of interactions and touch points.
70%
of buying decisions are based on customer experience.¹
70%
of buying decisions are based on customer experience.¹
NEXT
HYPERSONALIZATION
HYPERSONALIZATION
SMART STORES
NEXT
1. "44 Facts Defining the Future of Customer Engagement," Forbes BrandVoice, Oct. 6, 2014.